You know something’s wrong when even the Apple fan boys have got their headphones in a twist.
Launched on 1st September, Ping has so far been met with mixed reviews with users complaining the service is ‘slow’ and ‘lacking in features’.
It was there and then it was gone…
Facebook integration was planned and was originally available on release (although most users didn’t notice), but has since been removed with the following explanation from Steve Jobs. The social networking site wanted ‘onerous terms that we could not agree to’, related to connecting with Facebook friends on Ping.
A lot of users are frustrated that they now have to use the ‘friend finder’ or send an email invitation to connect up to their friends – a problem that could have been easily solved with Facebook connector.
What’s wrong?
The spammers have been out in full force with promises of ‘free iPods’ and ‘free iPads’, with the profiles of popular artists their target. Apple are yet to respond to questions regarding this issue but rumour is rife that the problems are caused by the company not implementing spam or URL filtering within Ping.
Another shortcoming of the service is that you can only preview 30 seconds of a recommended song then you have to purchase it. With so many other services offering full streaming of songs, can Ping persuade users to use their service instead?
Is it really social if you can only use it within iTunes?
Unlike other popular sites such as LastFm, Ping relies solely on iTunes, meaning only songs purchased through the iTunes store will appear on your chart. Apple seems to be lagging behind in this department as sites including LastFm currently support iTunes, Spotify, Windows Media Player and Winamp.
Is it fair to compare it to LastFm?
LastFm was created solely for connecting people through their music tastes so it’s hard to compare Ping, which is effectively an iTunes add-on, to a site fully dedicated to music networking. Apple are late in joining the social networking world and a lot of users feel that this was a rushed job and Apple should have just put all their efforts in to making iTunes 10 a better experience for users.
Too soon to pass judgement?
So, should Apple have tried something half heartedly, pitting themselves against brands that are now established to join the social networking world? Is everyone jumping on the bandwagon too soon? Ping has only been in release for a few days so Apple can now develop on the base of what they have.
Hey, you never know, maybe Apple and Facebook can work out their issues and Ping will eventually connect to many other sites. But who knows, this is Apple after all?














